BUFF (British Urban Film Festival)

Role: Designer, Strategist, Researcher

Logo, Brand Identity, Brand Strategy, Digital Design, Video Ident, Copywriting, Motion Graphics and Signage

A modern and striking new identity for BUFF that is scalable and flexible while losing nothing of itself or its ability to communicate its 'diverse art' form.

The logo variations were also designed for a seamless and cohesive visual approach, with digital in mind.

Branding

Logo, Logo Rebrand, Colour Palette, Typography

BUFF Logo
BUFF Rebrand
BUFF Colours
BUFF Typography

Digital

Slogan Video, Video Idents, Website Homepage, Logo Variations, App Icon, Screening Title

buff-mac-webpage.jpg
App-Icon-Mockup.jpg
buff-products-logos.jpg
buff-screening-1.jpg

Print

Exhibition Stand, Pole Banner, Pavement Sign, OOH Poster, Lanyard, Wristband, Business Card

buff-exhibition.jpg
buff-business-pole-banner.jpg
buff-outdoor-stand.jpg
buff-posters-final-fit.jpg
11-buff-Free_Id_Card_Holder_Mockup_1.jpg
buff-wristband.jpg
6-buff-business-cards-24.jpg

Awards Branding

Logo Variation, Social Media Images, Step & Repeat Banner, Logo Variation

buff-awards.jpg
buff-story-mode.jpg
buff-iphone-3.jpg
buff-photo-reel.jpg
buff-2025.jpg

The Outcome

I redesigned the logo, visual language, digital design and signage - all crafted to be scalable, adaptable and true to BUFF. The outcome is a cohesive, modern rebrand that activates confidently across digital, print, and festival spaces.

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